INTRODUCTION (中文）
What are green products? How to evaluate green products and sustainability? What are relationships among green products, market and business sustainability? To answer these questions, it is necessary to introduce LCM (Life Cycle Management) conception. LCM aims to apply LCT (Life Cycle Thinking) and LCA (Life Cycle Assessment) into the process of production and consumption in order to provide scientific methods and management tool support for sustainable development and especially SCP (Sustainable Consumption and Production).
WHY SHOULD YOU ATTEND
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Listen to the most recent trends and fascinating ideas on sustainable
business development, concepts, methodologies and applications
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Exchange opinions and voices regarding green product and business
with a group of diversified experts from environment, finance, policy, risk
management, sustainability and etc.
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Evaluate your sustainability strategy toward 21st century management
AGENDA (DRAFT)
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TIME |
CONTENT |
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MAY 7, 2009 |
DAY ONE |
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8:00 |
Registration & Morning Coffee /Tea
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9:30 |
Welcoming speech
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10:00 |
Panel Speech: Introduction and Background to Sustainable Development |
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The current global sustainable development and its impact to enterprises and society will be introduced. More specific research progress of policy trends, marketing demands, economics and other drivers related to China’s green products will be presented.
Speakers
Mr. Xu Dingming, Deputy Direct of National Energy Office
Mr. Blake Margison, IEEPA Affair Representative and News Spokesman
Ms. LinLing, Deputy Director/Professor, China National Institute of Standardization (Sub Institute of Resource and Environment Standardization)
Mr. Jason Inch, Writer of Super Trends of Future China |
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11:15 |
Keynote Speech: UNEP/SETAC Life Cycle Initiative and the UNEP/SETAC LCM Guide
Mr. Allan Astrup Jensen, Chief Representative of UNEP/LCI, Technical Vice President of Force Technology
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12:15 |
Luncheon & break communication
Ms. Chris Tang, Managing Director, The Hoffman Agency Asia-Pacific Area, Corporate Reputation and Sustainable Marketing: Aligning Promise with Practice
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13:15 |
Panel Speech: Green product business strategies |
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China is stepping into a new stage of development. The Chinese government is introducing numerous guidelines and policies related to green products, and the voice of green products has gone up increasingly in the market as well. How will these current political and market demands influence business strategies? More importantly, how will you react to this green storm?
Speakers
Mr. Cyrille Jegu, Associate from The Natural Step, UK government Envirowise Eco-Innovation and Waste Advisor
Speaker to be confirmed, WWF China Sustainable Sourcing
Mr. Amit Chakraborty, COP&GM(of sourcing and service group), Royal Philips Electronics
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15:30 |
Coffee break & Communication
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15:45 |
Panel Speech: Green product business strategies(continue)
Speakers
Ms. Theresa Kotanchek, R&D Director, Dow Chemical Asia-Pacific Area.
Dr. Daniel AURIEL, R&D Management Director, Bayer Technology
Ms. Ellen Hui, Partner of Private Equity of Greenwoods Asset Management Limited
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17:00 |
Conference concludes
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MAY 8, 2009 |
DAY TWO |
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9:00 |
Opening remarks from Green Product & Business Forum sponsor enterprises
Mr. Mark Goedkoop, Managing Director, Pre (Dutch), the development of a Chinese LCA database and methodology
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10:00 |
Panel Speech: Green Product Certification and Management |
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The Green certification system has pushed and improved products’ green structure significantly worldwide. As development in this field continues, understanding the relevance of certification is one of the essential links in green product management.
Speakers
Mr. Martin Söderberg, Manager, TCO Development (Sweden) Asia Office
Ms. Linda Ho, CEO，Eco-label Hongkong Concil
Mr. Patrick Schroeder, Consultant, UNEP/Wuppertal CSCP
Mr. Cao Lei/ Director Liu Zunwen, China Certification Center (MEP)-TBC
Mr. Jiang Quan, Director, China Building Material Test & Certification Center
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12:00 |
Luncheon & break communication
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13:00 |
Panel Speech: Green Product application and practice
Green product - production, research and development as well as its application in the progress of LCM has been more feasible in recent years. Through connecting green products with architecture design and supply chain etc, we show a broad range of application for LCM.
Speakers
Dr. Liu Yinghao/ Mr. Liu Tao, Baosteel Environmental and Resource Researching Center
Prof. Huang Zhijia, Anhui University of Technology, Researches on LCA
Prof. Yu Suifran, Shanghai Jiao Tong University, Researches on LCA Application
Mr. Raefer Wallis, CEO，AOO Architecture
Ms. Diana Verde Nieto，CEO，Clownfish Marketing
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15:15 |
Coffee break & Communication
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15:45 |
Keynote Speech：The UNEP/SETAC/WBCSD Value Chain Initiative and the WBCSD/WRI/UNEP/SETAC Guidelines for greenhouse gas accounting
Mr. Allan Astrup Jensen, chief representative of UNEP/LCI, Technical Vice President of Force Technology
Mr. Bill Kung，Managing Director of Ecovane
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17:00 |
Conference concludes
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Free Training of Sustainable development (Draft) |
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MAY 7
18:30-21:30 |
Training session 1: LCA software application
By
Mr. Harald Florin (Manager of PE International)
Mr. Haixiao Zhang (China Project Manager of PE Intetnational)
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MAY 9
09:00-17:00 |
Training session 2: LCA theory and practice and Natural Step sustainability：software application training
By
Mr. Mark Goedkoop, Managing Director, Pre (Dutch)
Mr. Cyrille Jegu, Associate from The Natural Step, UK government Envirowise Eco-Innovation and Waste Advisor | |
BACKGROUND
Ecovane along with UNEP/SETAC Life Cycle Initiative are going to run an international Green Product Forum - from a life cycle perspective in Shanghai, China this year in May 7-8, It is a must-attend event for green business communication, green product education and personal growth and business sustainability development.
The mission of the forum is to communicate life cycle thinking and management of product toward green and sustainability from a global context in China. And to explore the relationship of LCM with contents like eco-design, cleaner production, environmental label, green procurement, cycle economy, resource management, waste management, and product environmental policy.
The current economic downturn is changing China’s economic landscape where there’s a pressing need for the country to transform its economy from being the world’s factory to an innovation economy. Against this backdrop, the need for companies in China to address how they are able to incorporate best practices on sustainability in their business operations, especially in the areas of product innovation and development, is increasingly urgent. Failure to do so will plague China’s rise in embracing this new economy. This conference is timely, as we will address such issues. It is also a platform for speakers and participants can learn and exchange ideas from each other on this topic (click the links below for more information)
FORUM INFORMATION TABLE
| FORUM FLYER & INVITATION LETTER |
Flyer China International Green Product Business Forum 2009
The Invitation Letter of International Green Product forum
Speakers' bio brief 1 Speakers' bio brief 2
 (online registration)
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| FORUM SPONSORS |
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| MEDIA PARTNER |
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| FORUM ORGANIZATIONAL PARTNER |
   
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| ORGANIZATIONAL SUPPORT |
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| VENUE |
Guangdong Hotel Conference Center
Address: No 328 Yixian Road, Hongkou District (虹口区逸仙路328号）
How to get there: By public transportation-Metro No 3 at stop Jiangwan Town (then 5minutes walk back south along the Yixian Road); By car - 15-25 minutes from downtown (under no traffic)
Map （Google) |
| REGISTRATION FEE |
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1500RMB/person for companies;
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300RMB/person for NGOs and Non-profit organizations |
| SPECIAL OFFER |
group registration (5people) get 25% discount each |
| FORUM CONTACT |
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Tel:
Renee Shen 021-34635036-308 Virginia Zhao 021-34635036-304
E-mail:
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| BANK INFORMATION |
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Account Name:
上海环翼环境科技有限公司
Account No.:
32448408010136580
Bank:上海农村商业银行颛桥支行 | |
| GREEN TRANSPORTATION |
The venue is near Metro No.3 at Jiangwanzhen Station. Take exit No 4 and walk back south about 5minutes along theYixian Road, then you are there.
For more public transportation info please visit GoogleMap |
| WHO WILL ATTEND |
Business/organizational Executives, e.g CEOs, presidents, investors, shareholders: understand the challenging & awarding sustainability within the business
Mid-upper level managers, e.g. product manager, marketing manager, business strategy manager, supply chain manager, R&D manager and etc: know-how on value adding process and tools & skills of life cycle management and sustainability Sustainability professionals: communicate experience and exchange of knowledge and connection |
| REGISTRATION |
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HOTELS
(within 5km's distance to the venue, with exception of URBN around 15km) |
Guang Dong Hotel (4+-star, recommended by the forum organizer, special offer)
Price: Superior Room (380RMB); Single Room (300RMB) including breakfast
Tel: 13917538807(Mr. Zhangli) 021-51171888 (RECEPTION)
Address: No. 328 Yi Xian Road, Shanghai
Note: Please inform the hotel manager you are forum attendants, when you book the room.
URBN Hotel (China’s first carbon neutral hotel)
1100RMB+15% (Special offer)
Tel: 51534600
Address: 183 Jiaozhou Road
Jingjiang Inn
Price: Double Room(199RMB), Single Room (179RMB), Breakfast(15RMB/person)
Tel: 400-716-1988, 021-65609988
Address: No. 1339 Yi Xian Road, Shanghai
Home Inn
Price: Double Room (199RMB), Breakfast (12RMB/person)
Tel: 021-55383377
Address: No. 848 New Shinan Road, Hongkou District, Shanghai |
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